Upgrade Publishing has created a suite of magazines for today’s environmentally conscious entrepreneur.
We are a small team with decades of industry experience, assisted by a respected crew of expert contributors. Upgrade is a rapidly growing publisher, devoted to finding profitable niches for our readers, and highlighting an alternative and responsible business & land development.
Upgrade Publishing is the sister company of Swan Events, organisers of The Glamping Show and joint owners of Glamping Show Americas.
Our Publications
Past Publications
- Alt.Accom
- Holiday Parks Management
- Free Range
International Glamping Business
Published 6 times a year.
- Readership of 20,000 in over 35 countries
- Dedicated website and weekly newsletter
The first and only dedicated glamping business-to-business title, Glamping Business is sent out in digital form to over 20,000 international readers.
Our mailing list is comprised of glamping operators, and those who have visited The Glamping Show UK – the first dedicated trade event for the industry, which is now in its 7th year – as well as Glamping Show Americas, which takes place in Denver, Colorado.
We also have a high number of readers who find us online, including outdoor hospitality & equipment suppliers and manufacturers.
In addition, the Glamping Business team attends international trade fairs for the tourism industry, such as SETT, as well as supporting a number of key UK events with the magazines – offering an even wider readership.
Glamping Business has a popular weekly email newsletter and a constantly updated website (glampingbusiness.com). The magazine has a lively Facebook, Twitter and Instagram feed as well as a Linkedin page and Linkedin group with over 1900 members.
International Glamping Business is published 6 times a year with an Annual Directory issue in March which is distributed at events throughout the year. As the official publication of The Glamping Show, there are also advertising and editorial opportunities for exhibitors in our September issue.
Glamping Business USA
Published 5 times a year
- Digital format
- Readership of 5,700 and growing
Glamping Business Americas is a co-publishing venture between Glamping Show Americas and the publisher of International Glamping Business.
The publication, which began quarterly in 2021, had an initial circulation of more than 4,000 mostly in the US, but is now also reaching glamping businesses in Canada, Mexico and other parts of Latin America.
“Upgrade Publishing has been producing a high-quality trade magazine, International Glamping Business, to this market for several years. Their expertise in the business, and the fact that they are a division of our UK partners who produce The Glamping Show, make them a perfect fit for our joint venture,” said David Korse, co-owner of The Glamping Show USA.
Editorially, the publication gives readers a look into what’s going on in the Americas. “The glamping market is new and fast-growing in this region, therefore there’s a lot that everyone can learn about this exciting business. We hope to educate, inspire and help foster that sense of community that we can already see forming,” said Steph Curtis-Raleigh, publisher and editor.